The energy transition is underway
For leaders across the sector, strategic adaptation is critical to survival, with 98% of C-Suite leaders anticipating their brand will need to evolve to meet the needs of the sector. With the race on to define the future leaders in energy, the role of purpose, brand and culture will be critical in providing clarity and guiding organizations on the journey ahead.
We can help
Clarify your purpose
In the face of complexity, every business needs a guiding light.
We align leadership teams around the future direction of the business, then articulate it through a tangible framework for the entire organization — clarifying your purpose, ambition and strategy.
Amplify your brand
Energy businesses need a distinctive position in the market.
We create sharply-focused brands that build connections with stakeholders, inspire meaningful storytelling, and power the long-term performance of the business.
Mobilize your talent
Leaders need to ignite their culture to inspire action.
We stimulate action by identifying cultural interventions that create impact, fast — working across the organization to shape productive cultures that drive the long-term goals of the business.
Our work
SLB
Reimagining a business to play a leading role in the energy transition
SLB reported an 18% YoY growth in 2023, following our successful rebrand and launch.
OneSubsea
Creating the new world leader in subsea technology
We helped create a sector-leading new brand, OneSubsea, for a joint venture between three companies.
Statkraft
Renewing the world’s energy through a supercharged vision
Together, we defined a new vision and crafted a new set of values for Statkraft that saw a 90% increase in engagement one year post-launch.
Through this process, we’ve seen how important it is to build a strong connection between our brand and our ambitions as a business.
Christine Sørvaag Sperre
Vice President, Brand Marketing and Content, Statkraft
Energy Voices
A collection of conversations with leading thinkers in the energy sector.
In our latest conversation with Diana Berman, DTEK Grids, and William Brent, Husk Power Systems, we explore key learnings on how to harness the power of brand to engage stakeholders, seize opportunity during times of upheaval, attract talent in a competitive market, and deliver impact in the most extreme and unlikely conditions.
Watch our latest webinar here.
To keep up-to-date with upcoming conversations, subscribe to our newsletter below.
Latest insights
Read our latest thinking about the challenges and opportunities facing the energy sector.
The Brandpie energy report: Clarity through complexity
The global energy transition is underway. Discover what CEOs and senior marketing leaders at large, global energy firms truly think about the future of the energy sector. Includes conversations with senior business leaders at SLB, Statkraft, and Enel Group, as well as author and energy expert Dr. Fridrik Larsen.
CEO purpose report 2023: Energy insights
Energy CEOs know that the transition to clean energy presents one of the greatest and most purpose-driven challenges of our time. To future-proof their businesses, respond to diverse stakeholder expectations, deliver on net zero targets, and ultimately drive long-term sustainable growth, leaders across the energy sector know it is crucial – not optional – to act.
Ready to clarify your place in the transition?
Contact Will Bosanko, our Managing Partner, Brand, to uncover how you can future-proof your business, brand and culture, and to join our network of game-changing energy leaders.
Upcoming events
