A simple solution

Culture & Engagement | Campaign Identity

Challenge
When bureaucracy and unwanted complexity are hampering the execution of the business strategy, how do you engage employees in the challenge of simplifying the organization?

Solution
Combine a powerful creative idea (“Time for…”) with collective intelligence technology to deliver symbolic actions including the ”One Million Hour Challenge.” Support by ongoing communications  to help stimulate the behaviors needed to drive change and transform the way simplification was perceived.

Results 

A simple solution

Culture & Engagement | Campaign Identity

Challenge
When bureaucracy and unwanted complexity are hampering the execution of the business strategy, how do you engage employees in the challenge of simplifying the organization?

Solution
Combine a powerful creative idea (“Time for…”) with collective intelligence technology to deliver symbolic actions including the ”One Million Hour Challenge.” Support by ongoing communications  to help stimulate the behaviors needed to drive change and transform the way simplification was perceived.

Results 

A simple solution

Culture & Engagement | Campaign Identity

Challenge
When bureaucracy and unwanted complexity are hampering the execution of the business strategy, how do you engage employees in the challenge of simplifying the organization?

Solution
Combine a powerful creative idea ("Time for...") with collective intelligence technology to deliver symbolic actions including the "One Million Hour Challenge." Supported by ongoing communications to help stimulate the behaviors needed to drive change and transform the way simplification was perceived.

Results

 

A simple solution

Culture & Engagement | Campaign Identity

Challenge
When bureaucracy and unwanted complexity are hampering the execution of the business strategy, how do you engage employees in the challenge of simplifying the organization?

Solution
Combine a powerful creative idea ("Time for...") with collective intelligence technology to deliver symbolic actions including the "One Million Hour Challenge." Supported by ongoing communications to help stimulate the behaviors needed to drive change and transform the way simplification was perceived.

Results

 

A simple solution

Culture & Engagement | Campaign Identity

Challenge
When bureaucracy and unwanted complexity are hampering the execution of the business strategy, how do you engage employees in the challenge of simplifying the organization?

Solution
Combine a powerful creative idea ("Time for...") with collective intelligence technology to deliver symbolic actions including the "One Million Hour Challenge." Supported by ongoing communications to help stimulate the behaviors needed to drive change and transform the way simplification was perceived.

Results

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Other Work

WatermarkPurpose | Strategy | Positioning | Identity | Experience

PSPAPositioning | Naming | Identity

AstraZeneca - SimplificationCulture & Engagement | Campaign Identity

Mozaic - Future ReadyPositioning | Identity | Web Design

CapgeminiPurpose | Architecture | Identity

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