September 17, 2018Comments are off for this post.

Two members of Capgemini’s family of brands get a new look

Following on from last year’s highly successful global rebrand of Capgemini, the leading provider of consulting, technology and digital transformation services, Brandpie has been working with the group to evolve the brands of key related group businesses - Capgemini Consulting and Sogeti - to ensure they are closely aligned to the Capgemini Group strategy.

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September 12, 2018Comments are off for this post.

A new future for the Progressive Supranuclear Palsy Association starts here

  • Brandpie creates bold and active new identity for UK’s charity leading the fight against PSP and CBD
  • PSPA now positioned to bring attention to previously overlooked disease and inspire hope
  • Work made possible through Brandpie Foundation, charitable arm of leading strategic branding consultancy

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July 23, 2018Comments are off for this post.

How one startup is disrupting UK healthcare

Just how hard is it to bring about transformation in healthcare? Magpie met with one of the UK’s leading start-ups in the sector to find out. Interview by Rishi Dastidar

This article is part of our feature on the future of healthcare, you can check out Issue 2 of Magpie here.

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July 10, 2018Comments are off for this post.

Paging Dr Google

The easy availability of medical information online doesn’t always put minds at rest. Dustin Lawrence reports from the bleeding edge of ‘cyberchondria’

This article is part of our feature on the future of healthcare, you can check out Issue 2 of Magpie here.

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July 5, 2018Comments are off for this post.

Happy Birthday NHS?

On it's 70th anniversary, Lucy Maber asks whether the NHS needs to redefine its purpose.

This article is part of our feature on the future of healthcare, you can check out Issue 2 of Magpie here.

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June 28, 2018Comments are off for this post.

The danger of default young

Current digital design practices are at risk of excluding the elderly, says Scott Snashfold

This article is part of our feature on the future of healthcare, you can check out Issue 2 of Magpie here.

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June 26, 2018Comments are off for this post.

The rise of the marijuana gold rush

With Marijuana rapidly becoming mainstream and legal across the country, new creative uses and applications abound. Andrew Sacks-Hoppenfeld explores some of the most interesting developments in new weed-based supplements and food products.

This article is part of our feature on the trends in the food and beverage sector, you can check out Issue 1 of Magpie here.

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June 8, 2018Comments are off for this post.

How artificial will AI in healthcare be?

AI will fundamentally change patients’ relationships with their healthcare, say Richard Burton and Sally Bye.

This article is part of our feature on the future of healthcare, you can check out Issue 2 of Magpie here.

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May 18, 2018Comments are off for this post.

Where humanity meets technology meets medicine

Magpie - Issue 2

Dateline: a night towards the end of November 2017, somewhere in the Accident and Emergency department (ER) of St Thomas’ Hospital, on the south bank of the River Thames in central London. Your correspondent is being wheeled into an magnetic resonance imaging (MRI) machine to have some sort of scan. Just before the procedure begins, the nurse in charge gives a final instruction: “don’t forget to smile in there.”

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March 12, 2018Comments are off for this post.

The cutting edge of food and beverage

Food and Beverage - Magpie - Issue 1

Welcome to the first issue of Magpie – a new quarterly publication that tunes into signals from culture to help you navigate our transformative times. Each issue will focus on a specific vertical and feature stories sourced from our global network of strategists and industry experts.

For this launch issue, Magpie surveys the food and beverage landscape, reporting on the emerging trends that are driving innovation, influencing customer behavior and revealing powerful insights about the future direction of the sector.

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